Media and Crisis Communications for Trustees & Friends

 

Live Webinar: Tuesday, March 12, 2024

Start Time: 2 p.m. Eastern | 1 p.m. Central | 12 p.m. Mountain | 11 a.m. Pacific | 10 a.m. Alaska

Duration: 60 minutes

 

NOTE: This webinar is part of United for Libraries Learning Live.
Please read the information below *before* purchasing registration for this webinar.
If you have questions or need assistance, contact United for Libraries at united@ala.org or (312) 280-2161.

 

Description

Is your library’s Board of Trustees and/or Friends of the Library group prepared for a crisis? How can you support your library’s communications policies and procedures? This session, presented by longtime senior communications and marketing executive Kathleen McEvoy, will go over how to develop a solid communication plan, what to know about working with the media, tips on communicating the library’s value, how to respond to inquiries about book bans/censorship, and more. This program will offer tips for board members and Friends, as well as those who work with them.

Speaker

Kathleen McEvoyKathleen McEvoy is Secretary of the United for Libraries Board of Directors, and a longtime senior communications and marketing executive with more than 17 years experience working with libraries and information providers. She co-chaired the United for Libraries Intellectual Freedom Taskforce and has served on a variety of ALA committees, including the United for Libraries Board Corporate at Large; United for Libraries Intellectual Freedom and Public Policy & Advocacy Committee; United for Libraries Conference Program Committee, and the United for Libraries Finance & Audit Task Force.

 

 

Please read the information below *before* purchasing registration for this webinar.

Webinar Includes
  • Live webinar
  • On-Demand access to recording
  • Slides and handouts
Target Audience
  • Library Trustees / Library Board Members
  • Friends of the Library
  • Library Foundations
  • Library Directors
  • Library Staff who work with Trustees, Friends, and/or Foundations
  • Students
How It Works
  • All registration and participation is per person; there is no group viewing or group registration option.
  • Base price is $39 per person. Membership‐related discount is based on the membership status of the person purchasing the seat(s):
    • ALA personal members receive a 10% discount
    • United for Libraries personal members - Do Not Purchase for Yourself - see United for Libraries Personal Member section below.
  • Bulk purchase discounts apply for purchases of multiple seats (3‐6 seats extra 30% off; 7‐12 seats extra 35% off; 13+ seats extra 40% off). Click here for more information.
  • Purchaser receives one “sign‐up code” per seat purchased and distributes sign‐up code(s) to individuals, who then redeem the sign‐up code to complete their registration.
  • This webinar is included in the Learning Live Series course, which includes live attendance for each of the eleven (11) sessions and on‐demand in perpetuity. To register for the series, click here.

 

Before You Register

United for Libraries Personal Members

  • Do not register for this course for yourself.
  • As a personal member, you receive FREE registration to Learning Live and on-demand access to all past Learning Live sessions. Please see "Access Member Benefits."
    • You may purchase individual seats for your library staff, board members, Friends of the Library, and/or Library Foundation.
    • You will receive 35% off all individuals seats purchased. Discounted rates as follows:
      • $25.35 per seat for 1-2 seats
      • $17.75 per seat for 3-6 seats
      • $16.48 per seat for 7-12 seats
      • $15.21 per seat for 13-19 seats
      • Contact united@ala.org for 20 or more seats.
    • As noted above, all registration and participation is per person; there is no group viewing option.

Residents of MA, MD, MI, NE, SC, or SD

  • Do not register for this course.
  • Your state library provides FREE registration to Learning Live and on-demand access to all past Learning Live session.
  • Please register for your statewide access here.

Residents of ND, OR, VA, or WI

  • Your state library provides FREE registration to attend the live session each month *and* access the on-demand recording for 30 days.
  • Please register for your statewide access here.
  • Register for this course only if you want on-demand access to previous Learning Live sessions. All registration and access to this course is per person; there is no group viewing option.
  • If you have questions, please contact united@ala.org.

Tech Requirements

Learning Live webinars are held in Zoom. Speakers or a headset for listening to the presentation are required. Closed captioning is available in the Zoom platform. Text-based chat is available, and attendees will use the Q&A panel to submit questions to the presenter. Speakers will answer questions as time allows. The webinar will be recorded and accessible within 72 hours of the live session. 

Contact

If you have a question or need to make arrangements for additional assistance or accessibility, please contact Jillian Wentworth (jwentworth@ala.org).