Using Passive Readers’ Advisory to Market Your Collection
***BEFORE YOU REGISTER FOR THIS WEBINAR PLEASE REVIEW IMPORTANT REGISTRATION INFORMATION BELOW***
Book displays, bookmarks, online lists, and social media are
great tools for passively marketing your library’s collection and helping patrons
find their next great read! Passive readers’ advisory tactics also bring
attention to midlist and overlooked titles and are a great way to introduce
patrons to read-alike options for popular titles by diverse authors. In this
webinar, participants will learn the art of a well-curated book display and
booklist that are both diverse and inclusive.
At the conclusion of this webinar, participants will be able to:
- Be familiar with the elements of a well-crafted book display;
- Know how to curate a list for a bookmark or online list of backlist titles; and
- Check all of their passive readers' advisory for diversity and inclusion.
Who Should Attend
This webinar is intended for all public library staff.
Lila Denning is acquisitions coordinator for the seven libraries of the St. Petersburg (FL) Library System. Lila has worked in circulation and reference and has done programming for children, teens, and adults. Her long, rambling road to the library included stops as a manager of a comic book store, a manager at Barnes and Noble, and a stint at a brokerage firm, among other adventures. In addition to her MLIS, Lila has a MA in Religious Studies with a focus on Holocaust Studies.
Important Registration Information
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This live webinar will be CART captioned in English (United States). Zoom desktop client or mobile app is required to access captions.
Attendees using screen readers are advised to turn off speech prior to joining the Zoom event because PLA webinars make extensive use of chat functionality. Attendees who find chat distracting may wish to disable it in the Zoom event, as PLA moderators will verbally highlight important topics raised in chat and chat transcripts will be provided post-webinar.
If you have a physical or communication need that may affect your participation in this webinar, please contact us at firstname.lastname@example.org or 800-545-2433 ext. 5PLA (5752) at least two weeks prior to the webinar. Without prior notification of need, we may not be able to provide appropriate accommodations for the live event.
If you're unable to attend this live webinar, an archived recording will be available to all registrants typically within 1–3 business of the live event. Access to closed captions will be provided in the webinar recording.
This webinar will be presented using the Zoom platform. Please review Zoom technical requirements and support information, and test your connection.
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This webinar is presented by the Public Library Association (PLA), a division of the American Library Association (ALA).
Questions about this webinar? Please contact us at email@example.com or 800-545-2433 ext. 5PLA (5752).