Love Library Data: Project Outcome 101


Project Outcome: Measuring the True Impact of Libraries

To celebrate Love Data Week 2022, the Association of College and Research Libraries (ACRL) and the Public Library Association (PLA) invite you to learn about outcome measurement in libraries. Project Outcome is a free toolkit that helps libraries measure and assess the outcomes of key library programs and services. In this free on-demand webinar, participants will be introduced to everything the Project Outcome toolkit has to offer. Learn how to measure meaningful learning outcomes and how Project Outcome can help at every step in the process—from administering surveys to presenting the results.

We recommend that participants register for Project Outcome for public or academic libraries and review basic materials in the toolkit prior to the webinar.

Originally presented February 16, 2022.

Learning Outcomes

At the conclusion of this on-demand webinar, participants will be able to:

  • Discover how Project Outcome can help libraries measure meaningful learning outcomes;
  • Learn how to use the Project Outcome toolkit, from administering surveys to visualizing results;
  • Understand how other libraries have used outcome data for action; and
  • Learn how to utilize data to improve library services and better advocate for the library.

Who Should Attend

This free on-demand webinar is intended for all library staff and administrators, at both public and academic libraries, who are interested in making improvements to the library’s programs and services.


Nellie BarrettNellie Barrett (she/her), program officer at the Public Library Association, works on a variety of PLA programs and initiatives focused on equity, diversity, inclusion, and social justice.


Sara GoekSara Goek, program manager at the Public Library Association, is responsible for managing PLA’s data and research initiatives, and developing related training content. She previously worked with ACRL and supported the development of Project Outcome for Academic Libraries.


Gena Parsons-DiamondGena Parsons-Diamond is program officer with the Association of College and Research Libraries. She has been working on Project Outcome for Academic Libraries since its launch in April 2019.


Important Registration Information

An ALA eLearning account is required to register for this free webinar. Don’t have an account? Create one for free by going to the “Log in” menu located at the top right corner of your screen. No membership is required to create the account.


This on-demand webinar is closed captioned in English (United States).

If you have a physical or communication need that may affect your access to this on-demand webinar, please contact us at or 800-545-2433 ext. 5PLA (5752) prior to registering so we can attempt to provide appropriate accommodations.

Tech Requirements

To playback this archived webinar you should use a browser with native HTML5 support. Please use the most up-to-date version available of Chrome, Safari, Firefox, Opera, or Edge. A fast Internet connection and computer is recommended.


This webinar is presented jointly by the Public Library Association (PLA) and the Association of College & Research Libraries (ACRL), divisions of the American Library Association (ALA).

Our members make it possible for us to provide continuing education opportunities like this webinar at no cost. We thank our members for their continuous dedication to the advancement of the public library and academic library fields and our association.

If you have questions or problems accessing a recording, send a message to or call 800-545-2433 ext. 5PLA (5752).

Public Library Association (PLA) and Association of College and Research Libraries (ACRL) logos