On-Demand Webinar: Secrets to Crafting a Winning Webinar Series

The Georgia Library Association's Carterette Series Webinars, established in 2010, provides free, continuing education webinars highlighting trends, innovation, and best practices in libraries. The current Carterette team, with a combined 24 years experience, will present the necessary components and best practices for developing a successful webinar series from concept through assessment. Covered topics include establishing your purpose, administering your webinar through structured team member roles and documentation, subject matter selection, scheduling, marketing, and assessment. In addition, we will discuss day-of hosting necessities including required technology, presenter orientation and training, and how best to prevent and troubleshoot issues for your attendees.

Learning Outcomes: 

At the end of this webinar, the attendees will be able to:

  • Identify and communicate the overall goals of their own webinar series as well as the audience they intend to serve;
  • Identify the people power, technology, and sponsorships necessary to create their own webinar series; and
  • Begin to establish a yearly calendar for successful creation and completion of a webinar series.

Who Should Attend: Anyone with an interest in the topic is welcome to attend.


Ashley Dupuy is currently the Department Chair of Public Services and Librarian Associate Professor for the Kennesaw State University Library System. Previously she was the Facility Manager for the Sewell Mill Library & Cultural Center of the Cobb County Library System and Branch Manager for the Alpharetta Branch of the Atlanta-Fulton Public Library System. She started her library career at Kennesaw State and served in many roles including Director of Research and Instructional Services. Ashley is very involved in the Georgia Library Association and has been since the start of her library career. She held numerous positions in GLA including Vice President of Marketing and Branding, Advisor to the President, and Treasurer. She is currently a member of the Carterette Series Webinar Team and serves as an advisor to the GLA leadership team.

Kimberly Boyd is the Dean of Library Services and Associate Professor at Brenau University's Trustee Library.  She recently served on the university's decennial review SACSCOC leadership team and currently co-manages the university's general education reformation team. As a member of the Georgia Library Association's Carterette Series Webinars planning team, Kimberly provides professional development and continuing education opportunities to local, regional, and national audiences.

Emily Williams is the Cataloging & Metadata Librarian at the Georgia State University Library. For the past 11 years, she has worked in various library positions within the University System of Georgia and earned her MLIS from Valdosta State University in 2014. She currently serves her professional community as the Speaker Wrangler for the GLA Carterette Webinar Series team.

Michelle Lee is a Teaching & Learning Librarian at the Kennesaw State University Library System in Kennesaw, Georgia. Her research interests include diversity in academic libraries, resource sharing, student engagement, and peer mentoring. Michelle is an active member of the Georgia Library Association, serving on the Atlanta Emerging Librarians planning committee and as secretary of the New Members Round Table. Michelle also recently joined the three member planning team of the nationally recognized Carterette Series Webinars.

Tech Requirements

Core Webinars are held in Zoom. Speakers or a headset for listening to the presentation are required. You may interact with the presenter and ask questions through text-based chat. Closed captioning is available in the Zoom platform. The webcast will be recorded and the link to the recording shared with registrants shortly after the live event.


Online: Complete the individual webinar online registration form. Sessions are listed by date, and you must log in.

By phone: 1-800-545-2433 (press 1 to reach our customer service representatives)

By mail: To register by check or purchase order, please email registration@ala.org. Our registration department will send you an invoice or registration form.

How do I purchase group registration?

You can register a group for an event by specifying the number of people who will be accessing the event during checkout. We offer discounts for webinars depending on the number of registrations you specify in checkout:

Number of Seats

Discount Applied








If you are registering 20 or more individuals for a webinar, or are interested in group registrations for other learning events, please contact us at corece@ala.org

Core Code of Conduct: Please review the Statement of Conduct before registering.

If you have a question or need to make arrangements for special assistance or additional accessibility, please contact Mia Blixt-Shehan (mblixtshehan@ala.org).