Communications Planning for Deselection Projects

While deselection is a basic aspect of collection development, it has become a controversial practice. Library patrons imagine books being tossed into dumpsters with abandon. Constant budget cuts and a shift towards increased access to electronic resources creates a rift on two fronts. First, between selectors and administrators and second, between teaching faculty and library administrators. The identity of the library as a keystone of the "research institution" and the value of print books in the digital age are at stake. Successful communication requires strong collaboration and frequent contact between multiple departments within libraries. This webinar will introduce an approach that will keep all stakeholders informed for successfully ongoing deselection projects.

Learning Outcomes: 

By the end of this webinar, participants will:

1. learn how one large university research library is utilizing multiple channels and strategies to communicate both within and beyond the library organization;
2. understand how to take practical steps to create their own communication plan. This includes how to identify target audiences, customize communication, and develop timelines; and
3. be able to identify potential difficulties ahead of time based on the experiences of the presenters.

Presenters:

Betsaida Reyes: I am an Associate Librarian and the Head of Humanities and Social Sciences at Penn State University Libraries. I recently completed the ARL’s Leadership and Career Development Program. My research interests include collection development and information literacy. I am very active in the Seminar on the Acquisition of Latin American Library Materials (SALALM) where I serve as a Member-at-Large of the Executive Board and a member of the Communication’s Committee.

John Meier: I am a tenured Librarian and the Head of STEM for Engagement and Outreach at the Penn State University Libraries. I have conducted research and published on strategic decision making in libraries, science librarian jobs, and data management services. I am a past Chair of the Science and Technology Section of ACRL and initiated our Equity, Diversity, and Inclusion Task Force.

Registration Deadline:

Registration for each course is limited to 25 people. For courses that are not sold out, online and fax registration ends at 12 noon CDT on the Monday before the course begins. Mailed registration forms must be postmarked by two Mondays prior to the course start date.

Core Code of Conduct:

Please review our Statement of Conduct before registering.

Tech Requirements:

Core Webinars are held in Zoom. Speakers or a headset for listening to the presentation are required. You may interact with the presenter and ask questions through text-based chat. Closed captioning is available in the Zoom platform. The webcast will be recorded and the link to the recording shared with registrants shortly after the live event.

Registration:

Online: Click the "Register" button on the top or bottom of this page to register online.

By phone: 1-800-545-2433 (press 1 to reach our customer service representatives)

By mail: Register by mail using the print registration form. Tip: If you’re unable to open this “register by mail” link, right-click the link and save the form to your computer. To register by check or purchase order, please email registration@ala.org. Our registration department will send you an invoice or registration form.

Contact:

If you have a question or need to make arrangements for special assistance or additional accessibility, please contact Mia Blixt-Shehan (mblixtshehan@ala.org).